FASHION EVENTS - LONDON

By Eva Fydrych

Wolf & Badger Launch 32 Dover Street

Bora Aksu SS12, stocked at Wolf & Badger (Photo courtesy of W&B)

London, UK - Wolf & Badger, an innovative multi-brand store concept, has just opened their second boutique in Mayfair, London. 

The most exciting fashion and jewellery brands from The Lab combine with the very best London Fashion Week NEWGEN winners and other leading British designers in this unique concept store. A selection of quirky and unusual homeware, one-of-a-kind fashion accessories and luxury beauty products and fragrances further enhance The Shop on Dover Street as the essential destination in the UK for independent fashion and design.

The interior for the store has been designed by Augustus Brown an interior architect who has worked on the previous Wolf & Badger projects. 

Wolf & Badger on Dover Street (Photo courtesy of W&B)

Connected to The Shop is The Gallery - a flexible venue hire, art gallery and exhibition space. This creative hub plays host to art exhibitions, fashion shows, product launches and parties.

?There is a gap in the market for limited edition luxury items predominately designed and made in Britain, our new boutique will showcase and sell the best of these.? says Henry Graham, retail director, Wolf & Badger.

The Wolf & Badger Notting Hill boutique that opened in February 2010 was soon named one of Britain's Best Boutiques in the April 2010 edition of British Vogue. It was also named West London's hottest new boutique by Marie Claire.

Source: W&B

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